Jugaad Innovation - Jugaad King

Jugaad Innovators can be seen at all levels of economy. Right from an ordinary potter who made a refrigerator that runs without electricity to the Chairman of the country’s biggest bank . Jugaad Innovations occur when there are adversities and constrains. This ideally gives us an understanding that the larger firms will never require to implement Jugaad and it is limited to only small and mid size firms. We have seen some of the biggest firms getting into trouble and declaring themselves bankrupts. We have seen the Indian Airline major Kingfisher facing financial crisis, once a major cell phone manufacturer RIM has put their flagship Blackberry Phones division up for sale. These are some of the examples that even the giant can fall. It is instructive, therefore to look at the major sources of adversity that large companies face:   A worsening global economy: The US and the European economies have already seen a steep decline in the economic growth. According to The Int

In late 80s, Tulsi Tanti a young entrepreneur moved to Surat with dreams to start his own textile unit. Like other entrepreneurs in India, Tanti faced a lot of infrastructural bottlenecks. The biggest problem was the power supply, which also accounted for 40% to 50% of the operating cost. Electricity was expensive and unpredictable. All other means of fuel were even more expensive. With a profit margin of 5% he could not afford it. Instead of giving up and accepting whatever he has, he decided to experiment with various boilers and generators. But he soon realized that all of them might give him a better result but they all required some sort of fuel. He though why not find a solution to the fuel itself. This launched him into a search for an alternative source of power that was both reliable and sustainable. In 1990, he invested in two wind turbines to supply electricity to his textile unit. It soon became clear that this was the solution he had been looking for. After the initial